The advice for SEO-er to deal with Google's SEO algorithms (Part 1)

Each year Google have different algorithms and if you are an SEO-er, you need to understand as well as adhere strictly. Google Algorithm can make millions of enterprises be surprised by knowing the number of visitors to their websites suddenly plunged. Which technique can help SEO-er to deal with a series of Google algorithms?

Google Sandbox

To prevent your website to be "punished" by Google Sandbox algorithm, the Webmaster should update its content to avoid the duplication, do not copy or use automated software. Especially, it should build the healthy links, inspect black links regularly and resolve the abnormal situations immediately. If being accidentally punished during Google's judgment time (several weeks or months depending on the level), you should stay calm and optimize your website.

In a positive aspect, the Google Sandbox algorithm will help you eliminate the unfair competitions who used black SEO tricks to try to climb high on the search list. Anyhow, the SEO-er must also pay close attention and check constantly to avoid Sandbox.

Google Panda (Panda algorithm)

Google Panda will penalize pages with useless, low quality, too sketchy content. Some elements are considered by Google Panda as the access time to the contents of a user, the site return rate of a user, the site access rate through social networking sites, the new level of content. Thus, this shows that Google Panda pays more attention to the website content. To avoid the violation, you should create the new content which can engage the readers and is useful for them. This is both to protect themselves and take a large effect in increasing the ranking on Google.

Google Penguin (Penguin Algorithm)

Google Penguin puts the severe punishments for such errors: Too many backlinks focused on a keyword, Too many anchor texts on a page, too many backlinks poured in a short time, Unrelated keywords to the destination link, Setting backlink from the abusive pages (websites was severely punished by Google, was infected by the malicious code, etc.), Setting hidden backlink, Trading backlink, Putting backlink from unrelated pages...

The best solution to avoid the Penguin is to build the healthy, varied link system which is suitable for main keywords. In addition, you should also regularly check backlinks, avoid opponents who deliberately put your link on the bad pages for the detrimental purpose.

Google Zebra (Zebra algorithm)

Google Zebra will catch following errors: Spam links in the comment sections or unrelated groups, Spam links on Google+ profile, Take a fake name of Google+ account, Spam 1 link with many different accounts, Spam links on too many social networks...

The avoidance solution is to create a quality Google+ account and flexible sub-accounts to interact. You also should select groups and communities to participate in link-sharing. When sharing, you should have a specific plan, not rampant spam.